Hey Reader,

Yes. People read your profile.

Not everyone, but if they're considering working with you, they're curious about a post you shared and want to learn more, or someone referred you to them, they're going to check out your profile.

But I get it, most of you are skeptical.

Heck, my own client was - until a week after we updated her profile and she got this message:

"I just read your profile....I am so excited to speak with you. I'm so lost lol!'

And literally two weeks of working with Nick, he shared in his newsletter how changing his profile impacted him - not just by being proud but also actual metrics:

"Impressions are up ~2x, engagement’s up, and I'm getting new followers faster than normal."

Why this matters

Profile optimization isn't vanity. It's not optional. It's your foundation.

When you're proud of your profile, everything else gets easier.

You're not hiding anymore. You're not cringing when someone looks you up. You're not making excuses for why your LinkedIn "isn't updated."

You show up differently.

And people notice.

My client went from skeptical to "happy to be proven wrong" in less than a week.

Nick went from hiding to having a profile he actually wants to share.

Action > perfection

By the way, that client I just mentioned? She doesn't have her full branding done yet. That's in the works.

But you know me - I'm all about action over perfection.

So we created an interim brand while her full branding is being done. (LinkedIn is my area, I know when it's out of my zone!)

The point? You don't need everything to be perfect to get started.

You just need to take the first step.

So here's my ask

Go look at your profile right now.

Are you proud of it?

If someone landed on it today, would they understand:
→ What you do
→ Who you help
→ Why they should care
→ What to do next

If the answer is no, fix it.

And if you need help? That's what my program includes - profile optimization, messaging, and branding (interim or otherwise).

Because I can't help you hide anymore. It's time to get visible.

Until next time,
Natasha

P.S. It’s the final opportunity to get the Founding Member rate for my next cohort AND lifetime access to the community - because, yes, I am building a community! Next cohort starts in January. Who’s ready to kick the year off with a serious bang!? DM me “LFG” for deets. Or join the waitlist which locks you in at the current price.

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