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Hi Reader, I crossed 1,000 subscribers last week! This is wild to me because of how things started out. The story of this list is not a growth story. I announced I was starting a newsletter in May 2024 (!), found out a week later I was pregnant (🙈), and shelved the thing… for a full year! Then I launched it last May with 250 people and sat at exactly 250 for six straight months, because I had no idea what I was doing. It grew slowly after that and in the last four months it doubled (mainly because of my Profile Glow Up App - you should check it out if you haven't!) Throughout this last year, my newsletter became one of my favorite parts of my business, which I didn’t see coming. I assumed writing this would be a chore I'd eventually hand to AI. Instead it's where I work out what I actually think, and then everything else I do comes from here. It is also the MOST valuable thing I’ve brought to my business and can attribute directly or indirectly $200k over these last 15 months to my newsletter. And this is all because you actually read it. And that truly means the world to me. Your inbox is a crowded place and I’m honoured you’ve let me into your sacred space. I try to earn that slot every single week. So, with that. I’ve got an ask and a give! If any of these editions have been of any value to you, would you forward this to just ONE friend you think could benefit? I'd love to get to my next milestone of 2,000 in half the time as my first 1k. And because I don't want to only take, I'm hosting another open office hours September 30th at 12 ET. I’m going to share the 3 things I’m focusing on as we close out 2026. And we’ll dive into Q&A. Bring whatever you're stuck on. LinkedIn, content, profiles, DMs, the thing you've been avoiding. Last time was so much fun, I can’t wait to do it again! Thank you for being here. Really! Toodles, P.S. Seriously, come hang! Sept 30th at 12 ET. Register here! |
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Hi Reader, Want your content to be “on fire?” And feel that it’s “come alive?” I’ve got a stupidly simple framework I created that I teach every client, and it does exactly that. And funny enough, it only exists because I’m, in fact, not a content creator. And I have really bad imposter syndrome about content. But, let me back up. When I first started putting my own thinking out here, rather than posting for a company, I was so intimidated it’d take me weeks to post something. (And then I’d...
Hi Reader, Last week Kit commented on my celebratory post of crossing 1k newsletter subscribers. Because, in the PS. I shamelessly said how much I want to be a guest on the Nathan Barry Show. Then I tagged Kit and I tagged Nathan. An hour later I got an email from their social media manager, wanting to hear my story and turn it into content for their page. She mentioned that Nathan Barry reads what they put out. (HOW COOL IS THAT?!) Now, in the moment I felt ridiculously silly for doing it....
Hi Reader, When people think about who "wins" on LinkedIn, they picture coaches, creators, consultants. The usual suspects. They don't picture a contract manufacturer. But one of my clients is a manufacturing shop. Think 3D printing, CNC machining, finishing...the kind of business most people assume has no place on LinkedIn. And yet this year, he's on track to grow roughly 50%. A big part of that? What we built with his presence on LinkedIn. Here's what changed: When Jason came to me, his...